AI Memes

Meme Database

AboutWhat does the meme depict?

Gru's Plan is a four-panel exploitable comic meme based on a scene from the animated movie Despicable Me. The first three panels show Gru, the protagonist, using a presentation board to outline a plan. Each of the first two panels reveals a new aspect of the plan on successive parts of the presentation board. In the third panel, an outlandish or humorous alteration appears on the board, deviating from the original plan. The final panel depicts Gru, shocked or puzzled, looking back at the board in confusion.

OriginWho did it first?

Gru's Plan meme originates from the animated film Despicable Me, released on July 9th, 2010. In a scene from the movie, the character Gru is seen presenting a plan to steal the moon to an associate via a video call, during which he inadvertently displays a humorous drawing of himself that disrupts the presentation. This scene sets the template for the meme. The specific four-panel meme format was first introduced in a post by Redditor FieldMarshalSixDans on March 9th, 2018, in the subreddit r/deepfriedmemes. See the original post here. It gained significant popularity shortly after, as evidenced by a similar post in r/memeeconomy that rapidly accumulated over 18,000 upvotes. Check out the r/memeeconomy post. The comical incongruity of the third panel made this meme a favorite for expressing unexpected or absurd outcomes. The popularity of the meme was boosted by the humor in the unexpected deviation of Gru's presentation in the movie, as featured in this YouTube clip.[1]

Origin: 2018